IT Cosmetics Confidence In A Gel Lotion is a fairly new release for the American skincare brand. This is a product which is going to give you the super duper hydrating benefits of a heavier cream, but in a light gel lotion.
The IT Cosmetics Confidence In A Gel Lotion comes in a 75ml bottle that looks fairly standard for a skincare product and has an easy-to-use pump dispenser. This lightweight gel moisturiser is infused with ceramides, glycerin and cactus flower extract to help smooth the appearance of fine lines and leave your skin looking radiant. When I first tried the Gel Lotion it felt a little like a primer to me, a perhaps like the Smashbox Photo Finish Primer, but it was a lot more moisturising and it sunk into my skin instantly. I thought that might be because my skin is a little dry, but I even tried it on my hand and it disappeared pretty much as soon as I applied it.
Sometimes when I apply moisturiser in a morning, my makeup doesn't sit right as it can sometimes be a little oily, but with this I don't even need a regular primer as my makeup applies beautifully on top of it. IT Cosmetics state that this provides moisture up to 72 hours, but as I am pretty strict with my skincare routine, I applied this both morning and night so I never went too long without application to test that claim out. I have combination skin with a little redness on the cheeks, and I found this moisturiser to suit my skin really well, and it felt especially soothing and calming on the sensitivity on my cheeks.
When you first dispense the product, it does feel quite thick like the Smashbox Primer, but once you massage it into the skin it feels like silk it is that soft, and as it sinks into the skin straightaway you can't feel the product at all, so this is a super lightweight moisturiser, which for me is perfect as I hate feeling the heaviness of a cream during the day. My cheeks are the area where I get the most dryness and even after just a couple of uses, they look a lot healthier and almost plumper and they no longer feel dry or irritable.
The IT Cosmetics Confidence In A Gel Lotion costs £30.00 for 75ml which for a moisturiser from a top skincare brand I think is a great deal. Plus, you only need to use a small amount due to the texture so this is going to keep you well hydrated for a good while. You can find the Gel Lotion online at IT Cosmetics here.
All the Loves,
*This item was gifted to me, but all opinions are my own
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